The state of digital skills in agencies

Our recent guide to developing digital skills in your agency came about through conversations I have had with agency clients over the past few years. And from my time running large teams in agencies, recruiting or developing new digital talent. I’m …..

source https://www.smartinsights.com/digital-marketing-strategy/state-digital-skills-agencies/

How to Optimize Your Local Business Website for Voice Search

The voice search revolution is upon us. It’s time to optimize for today and future-proof for tomorrow Whether or not you were ever skeptical about voice search since its introduction to Google browsers in 2012, you have to admit that …..

source https://www.smartinsights.com/search-engine-optimisation-seo/local-seo/optimize-local-business-website-voice-search/

3 top tips for retaining loyal customers

Learn how to retain the customers you already have Strategies for winning new customers are always being tried and tested, many without success. It is much harder to bring in a valuable volume of new customers than to make the …..

source https://www.smartinsights.com/digital-marketing-strategy/customer-retention-strategy/3-top-tips-for-retaining-loyal-customers/

A-Z of Twitter Marketing 2018

20+ essential features that you need to include in your Twitter marketing strategy Since spinning off into its own company in 2007, Twitter is constantly updating and introducing new features to help usability and the way brands can take advantage …..

source https://www.smartinsights.com/social-media-marketing/twitter-marketing/z-twitter-marketing/

Twitter introduces a new ‘share’ button

Smart Insights Alert: Organic content distribution is about to get easier for Twitter users Twitter announced yesterday that they're introducing a new 'share' button for mobile users. In short, this will allow users to sent tweets to friends, colleagues, and …..

source https://www.smartinsights.com/social-media-marketing/twitter-marketing/twitter-introduces-new-share-button/

Google’s New Merchant Centre tools for Adwords

Smart Insights Alert: The new tools include a single multi-country feed If you've ever run an AdWords campaign you'll be familiar with the process, but now the AdWords platform has introduced new Merchant Centre tools: Adding or overriding product data with …..

source https://www.smartinsights.com/paid-search-marketing-ppc/paid-search-strategy/adwords-new-merchant-centre-tools/

PPC techniques for businesses with a limited budget

Get your Adwords campaign in front of your competitors with a limited budget As a website owner, you want to be successful online and get your website found on the internet. There are many ways to promote your website. One …..

source https://www.smartinsights.com/paid-search-marketing-ppc/paid-search-strategy/ppc-techniques-businesses-limited-budget/