Tuesday, 4 September 2018

A guide for building links for a local business

What links mean for your business and how to get them When it comes to online marketing for a local business, it may feel like a fruitless task. Doing the SEO, setting up your Google maps pack, making your social …..

The post A guide for building links for a local business appeared first on Smart Insights.



source https://www.smartinsights.com/search-engine-optimisation-seo/local-seo/a-guide-for-building-links-for-a-local-business/

5 Standard Operating Procedure Strategies to Survive the Digital Transformation

Though business has changed drastically in the Internet Age, these age-old SOPs can still save your sanity Contrary to the popular belief of some employees, a management style that relies on standard operating procedures (SOP) does not have a primary …..

The post 5 Standard Operating Procedure Strategies to Survive the Digital Transformation appeared first on Smart Insights.



source https://www.smartinsights.com/managing-digital-marketing/managing-digital-transformation/5-standard-operating-procedure-strategies-to-survive-the-digital-transformation/

Social Media Strategy and Planning Essentials – Strategy and Tactics

Creating your social media strategy and tactical plan Noun: Strategy / A plan of action designed to achieve a long-term or overall aim. First, you need to understand what a strategy is, and isn’t it. A strategy should define the …..

The post Social Media Strategy and Planning Essentials – Strategy and Tactics appeared first on Smart Insights.



source https://www.smartinsights.com/social-media-marketing/social-media-strategy/social-media-strategy-planning-essentials-strategy-tactics/

Monday, 3 September 2018

The latest changes in social network use

Chart of the Day: Research for 2018 shows the dramatic growth of Snapchat and Facebook static for most age groups in the UK The government-commissioned annual "Communications Market Review" is one of the best sources for compiling data on Internet and Social …..

The post The latest changes in social network use appeared first on Smart Insights.



source https://www.smartinsights.com/marketplace-analysis/consumer-buying-behaviour/the-latest-changes-in-social-network-use/

How to Get Quick Customer Insights from Analytics

Learn several analytical data sources you should tap into within your lead-generation, e-commerce and other online contexts, and how to quickly synthesize and share the insights As a digital marketer, you clearly need customer insights to drive your tactics and …..

The post How to Get Quick Customer Insights from Analytics appeared first on Smart Insights.



source https://www.smartinsights.com/google-analytics/optimisation-google-analytics/how-to-get-quick-customer-insights-from-analytics/

3 Marketing Timeline Tips to Crush Your Next Product Launch

Product launches are the perfect opportunity to develop multilayered marketing campaigns that deploy over extended periods of time. For example, you could begin by crafting a few press releases and blog posts that announce the new product. Then, immediately after, …..

The post 3 Marketing Timeline Tips to Crush Your Next Product Launch appeared first on Smart Insights.



source https://www.smartinsights.com/digital-marketing-strategy/product-launch/

How to write a killer blog post (that people will actually want to read)

Blog posts are great for your business. They drive traffic to your website, raise awareness for your brand and continue to generate inbound leads once they start ranking in Google – in theory, that is. In practice, it’s just as …..

The post How to write a killer blog post (that people will actually want to read) appeared first on Smart Insights.



source https://www.smartinsights.com/content-management/content-marketing-planning/how-to-write-a-killer-blog-post-that-people-will-actually-want-to-read/