Suggestions and best practices from finance, travel, real estate and retail Creating a compelling user experience (UX) is essential for any website. Whether you’re working in retail, finance, travel or real estate, UX is important to fulfil the user's needs …..
The post Summary of Google’s top UX guidelines appeared first on Smart Insights.
What do you need to include in your WordPress SEO checklist? Why do so many people still use WordPress? WordPress is the most popular CMS platform in the world with a 50-60% share in the market. It provides ease of …..
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Take a look at some of the best personalization examples to help shape your web personalization strategy In our last few posts we discussed that despite personalization being demanded by consumers, brands are facing some significant blockers when it comes …..
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By not actively trying to establishing a stronger online presence, as a business owner, you lose out on potential sales and loyal customers How a business portrays itself is a vital factor in its success and, with the advent of …..
The post 7 strategies to improve your online presence in 2019 appeared first on Smart Insights.
Chart of the Week: 43% of brands strongly agree that voice ordering offers e-commerce brands a big opportunity The majority of e-commerce brands view voice ordering as an opportunity rather than a threat, suggesting that e-commerce companies should start to …..
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Metrics are your marketing scorecard, which is why you need to ensure you're tracking the right ones Metrics are the ‘scorecard’ of your digital marketing work. When these metrics, also known as key performance indicators (KPIs), are moving upwards, you’re …..
The post Which CX metrics to add to your marketing KPIs appeared first on Smart Insights.
How do you go viral without social media? Lost was created by Jeffrey Lieber, J.J. Abrams and Damon Lindelof, was produced by Bad Robot Productions, and was filmed almost entirely on location in Hawaii. The show was produced by ABC …..
The post Campaign of the week: The Lost Experience appeared first on Smart Insights.
