Positioning more than one type of content will divide your forces, reducing the effectiveness and confusing both Google and your users Keyword cannibalization occurs when you're ranking for keywords with more than one URL on your website. Think of it …..
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Online retailers today have a brilliant opportunity to leverage these new technological trends and boost their business The blinding pace at which digital landscape is growing is impacting every aspect of businesses. With the emergence of data analytics and innovative …..
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6 months on from the GDPR deadline… have you started to prioritize retention? For many marketers, 2018 will be remembered as the year of the GDPR. Despite the long lead up time, plenty of businesses found themselves scrambling to get …..
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Everything you need to know to maximize the revenue of your digital inventory It used to be that advertising meant newspaper ads and flyers. In today’s digital world, advertising has reached new levels. Advertising has evolved into a global marketplace …..
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To encourage people to make recurrent purchases from your website, you need to ensure a quality user experience Subscription e-commerce is booming because of several factors. Convenience and reducing the need for engagement on behalf of the buyer both play a …..
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How mobile marketing can be used to support customer service A lot of attention is given to the way mobile devices have changed the way we communicate at work and how marketers can target consumers. But the big secret of …..
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62.26% of customers feel happy and excited to respond to a specially tailored message from the retailer The personalization of emails is not just limited to sending emails to your customers addressing them by their first names - it’s so …..
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