How to make the most of every piece of content

Optimising your content journey is critical to content marketing success

A unique collaboration... 14 incredibly talented Dribbble designers... 52 original illustrations… the content journey never looked more appealing…

We thought to try something completely different. We wanted to create a piece of content like no other. A piece of content that is engaging and fun as much as it is informative and insightful.

Inside:

• The impact of quality content
• Strategizing content pre-writing
• The three golden rules of content: context, data, examples
• The importance of titles
• Post-writing distribution
• Extending your content shelf life
• Personalized content recommendations

So here it is - The Content Journey, from creation to conversion, in 52 amazing illustrations. A one-of-a-kind guide for how to make the most of every piece of content you create.

The Content Journey: illustrated by Dribbble designers from around the globe from BrightInfo

source http://www.smartinsights.com/content-management/content-marketing-creative-and-formats/make-every-piece-content/