Friday 1 June 2018

Benchmarking your digital marketing capability

Using capability maturity models to review digital readiness and set targets for digital transformation This month we've been adding to our visual tools to help all members assess how well their businesses are adapting to using digital media and technology …..

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source https://www.smartinsights.com/managing-digital-marketing/capability-performance-review/benchmarking-digital-marketing-capability/

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