Wednesday, 31 January 2018

It’s time for marketers to tap into system 1 thinking

Are you tapping into Customer Psychology for your marketing? Kahneman popularised System 1 and System 2 decision-making in his book, "thinking fast and slow" - but how can marketers use this Scientific theory in their marketing? Last year I was …..

source https://www.smartinsights.com/digital-marketing-strategy/its-time-for-marketers-to-tap-into-system-1-thinking/

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